The Heart Behind: Hide & Seek Design

Happy Wednesday y'all! It's been a little while since we've shared a "Heart Behind" post but today we are changing that! Today you're going to get to know one of the most talented florists we know, Miss Erica Svec with Hide And Seek Designs. Erica not only has crazy amazing skills when it comes to floral design but she also has one of the best hearts we know. We love having her as a friend and in our wedding vendor family.

Can you give the readers a little background about your business? How long have you been in business and what services do you offer your clients?

My name is Erika Svec and I am the owner and head designer of Hide and Seek Design.  I’ve been in business here in Lexington for the past 5 years and specialize in one-of-a-kind, detail-oriented floral arrangements.

When did you know that this was the business for you?

After graduating with a Master’s Degree in Landscape Architecture, I found my way into floral design after providing flower arrangements for several of my friends’ weddings. Five years later, I’m able to continue pursuing my passions with the help of visionary planters, creative brides, and inspiration from all avenues of life.

Where did the inspiration for your business come from?

The inspiration came to me during the preparation of my own wedding in Wisconsin. After meeting with different florists, I couldn’t help but think the designs lacked some of the unique qualities that I was looking for. It made me want to do the arrangements myself and that’s when I realized I could bring something new to the table that was unlike anything I had been seeing.

How do you contribute your passions into your daily work routine?

I’m passionate about connecting with my clients so I really enjoy meeting the soon-to-be bride and groom. I’m also passionate about new ideas and designs, so each year I try to focus on something completely different and bring it to life.

What’s the best part of running your own business/ being your own boss?

My favorite part is being able to make my own schedule. Sometimes it can feel like there’s a lot on my shoulders but at the end of the day everything works out and I wouldn’t trade it for a desk job.

What is your favorite part about working within the wedding industry?

I love the community of wedding vendors here in Lexington. There’s so much creativity that goes into wedding planning and I really enjoy seeing everything come together.

What’s your favorite aspect of your business and how does that motivate you in your daily work?

My favorite aspect is the friendships that I make with my clients and with fellow vendors. Staying motivated can be difficult but when the venue is ready it totally becomes worth it – the arrangements are kind of like the finishing stamp and they really help complete the overall design of the wedding.

What is the most rewarding part of your business?

The most rewarding part is being able to see the couple’s design ideas come together better than they could have ever imagined.

How do you define “success”?

I used to think that success was all about money, but I’ve learned that it’s the result of having a balance between work and life. Being a good mom and a good wife brings me more joy than anything in the world.

Where do you see your business in the next 5 years?

In terms of design, I believe my business will continue to grow and change based on style. In terms of business, I want to continue to focus on what I have and not take on too much work so that I can continue to give my clients one-of-a-kind designs without feeling overwhelmed.

This blog series is titled, “The Heart Behind”. You were chosen because of your love for people and your caring attitude. How do you pass your grace and love onto your customers?

I try to pass grace and love onto my customers by maintaining a positive attitude and expressing my sincerest gratitude for being chosen for their special day. I also try to build friendships with each of my clients so that I’m able to capture their personality as best as possible with my designs.

What advice would you give someone who was considering starting his or her own business?

Have patience. You will want to see the progress quicker than it comes but good things take time so remain patient. Also, find a mentor who knows the business really well and learn as much as you can from them.

See why we love her so much?! We hope you walk away inspired and encouraged by Erica! We look forward to sharing another wonderful post with y'all very soon. Have a wonderful day, friends! XOXO